The Hybridity of Pattachitrakatha media: The folk-pop art narrative tradition of Bengal. AJBMSS - Advance Journal of Business Management and Social Sciences, [S. l.], v. 1, n. 1, 2025. DOI: 10.65080/bk36he54. Disponível em: https://ajbmss.cmpublisher.com/index.php/ajbmss_ojs/article/view/2.. Acesso em: 16 feb. 2026.